HCM Naveen Pattnaik inaugurated the mission shakti bazar yesterday. He said that Mission Shakti Bazar will be a strong platform to support sustainable livelihoods for women in rural and semi urban areas of odisha.
Mission Shakti Bazar is a state-of-the-art boutique store for display & sale of curated mission shakti SHG products from all over the state. Mission Shakti Bazar is owned and operated by a producer company of SHGs called Khordha Matrushakti farmers producers (KMFP) Company.
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Some of the main attractions of this Bazar are Dhinki-Kuta rice (hand pound rice), Kandhamal Haldi, Kotpad sarees, Dongria shawls, dhokra crafts, handmade kansa cutlery items (brass), golden grass, Sabai crafts and so on.
In the long run, display of SHG products in a centralised place will also give rise to bulk buyers. It will help build value chains of products and encourage product standardisation, helping the producer SHGs gain better prices.